Branded. Relevant. Compliant.
Whether you are looking to send intermittent emails about products, services, or events, or you’re looking to implement automated campaigns, your marketing emails should always be professionally branded, relevant to the needs of your readers, and compliant with anti-spam laws. Do your email campaigns check all three of those boxes? If not, we can get you on the track towards successful email marketing that is cohesive with your brand and messaging.
BRANDED
Marketing emails should be branded with your logo and consistent with your communication style. You want your recipients to know exactly who the email is coming from and recognize the voice behind it. This will further solidify your brand and message to your customers and keep you at the forefront of their minds.
RELEVANT
Segmentation of your email list and funneling subscribers is very important in order to deliver the right content to the right people. The more you give your readers what they want, the more your reader will feel like you know them and understand their needs. This builds trust and lowers the percentage of people who unsubscribe.
COMPLIANT
It is extremely important to be compliant with the Federal Trade Commission’s CAN-SPAM Act. This will make it less likely for your emails to get sent to someone’s spam folder or be flagged as abuse. Businesses and organizations can be fined tens of thousands of dollars for violating the CAN-SPAM Act.
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FIND OUT MORESOCIAL MEDIA MANAGEMENT
Social media platforms can get confusing fast, especially knowing which ones to use. We can help get your communication out into the world with blog posts, videos, and content curated to your brand and audience.
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